Microsoft’s Bing released the most popular search terms of this year, grouped into various categories, including several celebrities. Kim Kardashian was the most-searched-for person of the year, with her role as a reality-television star.
Lists of the most-searched-for terms have become a year-end staple, with Microsoft, Google, Amazon and others releasing their users’ most-popular terms, celebrities, albums, books, and other categories. Microsoft holds a minority position in the U.S. search market (16%, in October, vs. 66.9% for Google, according to comScore), it’s likely that most if not all of Microsoft’s most-common terms will appear in other lists.
Here’s what we know about people using Bing this year.
Microsoft’s top 10 searched-for celebs of 2012
1. Kim Kardashian
2. Justin Bieber
3. Miley Cyrus
5. Lindsay Lohan
6. Katy Perry
7. Selena Gomez
8. Jennifer Aniston
9. Nicki Minaj
10. Taylor Swift
The holidays will undoubtedly be a bit less cheery for Lady Gaga, Jennifer Lopez and Britney Speats, who plunged from the top 10. (The 2011 list included Bieber, Kim Kardashian, Jennifer Aniston, Lindsay Lohan, Lopez, Spears, Katy Perry, Megan Fox, Lady Gaga, and Miley Cyrus).
Bing also revealed the top 10 songs of 2012, based on searches:
1. Psy’s “Gangnam Style”
2. Carly Rae Jepsen’s “Call Me Maybe”
3. Justin Bieber’s “Boyfriend”
4. Gotye’s “Someone I Used to Know”
5. Fun.’s “We Are Young”
6. One Direction’s “What Makes You Beautiful”
7. Drake’s “The Motto”
8. Maroon 5 featuring Wiz Khalifa: “Payphone”
9. The Wanted’s “Glad You Came”
10. Katy Perry’s “Part of Me”
For some reason, though, Microsoft did not report the most popular search terms over all, but the company responsed to the request with these five:
Did you search the Kardashians this year on Bing?